| This week is not all about the 2009 Budget, but also a few announcements from your one and only .au aftermarket! Using our sales statistics to date, we have closely analysed what makes a successful domain name listing on Netfleet, and have some great pointers focusing on starting prices (minimum offers). We are also going to cover a few enhancements to the site and some interesting trending we have seen in both buyer and seller behaviour on Netfleet. So, without further ado: | |
| Starting Price (Minimum Offer) | |
| Whilst it may not be that surprising that domains with low starting prices sell much more frequently than domains with higher starting prices, it appears that the premium domains are actually selling for more money as well!!
After statistical analysis on domain sales at Netfleet, we discovered that domains with a starting price of no more than $100 are nearly 4 times more likely to sell (3.71). Not only that, but the better quality domains actually achieved a much stronger result. Taking the domain names on Netfleet that exceeded a sale price of $1,000 or greater, the average selling price for those domains with starting prices at $100 or less stood at $3,331. This is 39% higher than the average selling price of the domains whose starting prices were set to more than $100, which stands at $2,398. What does this tell us? It suggests that setting a starting price higher than $100 for premium domains not only severely reduces the chance of a sale but also hurts the eventual selling price of the domain. We believe this is due to a number of factors:
So, make sure your starting price is set as low as possible to give yourself the best possible chance of a sale and for the best possible price. Remember, you are never under any obligation to sell any domain unless your target price is reached or you explicitly accept an offer. If you have quite a few listings you wish to lower the starting price for, please do drop us a line and we would be happy to update in bulk for you. |
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| New Featured Categories – Recent Additions | |
| Due to popular demand we have brought back the ability to search or browse the recently added listings to Netfleet. After quite a few emails requesting this feature we have now implemented it under the parent category of ‘Featured Categories’.
We have simply added three child categories to ‘Featured Categories’, which are: Added <7 Days Ago, Added <14 Days Ago and Added <30 Days Ago |
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| Twitter, Facebook and RSS Feeds | |
| We’ve finally got around to signing up on Facebook and Twitter! Can we be your friends please? To keep up to date with all of Netfleet’s social networking exploits, why not check us out today:
Furthermore, we have put a lot of work in to our RSS Feeds. You can monitor latest sales, domain additions, news articles and more wherever you see the RSS icon. For full information on Netfleets RSS Feeds and Networks, please go to: |
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| To round this article up we’d just like to say that sales seem to be really picking up across the industry. April saw a record month in many areas, most importantly in terms of sales for Netfleet with 20 domains changing hands. Whilst the .AU market clearly has a long way to go to rival many international domain aftermarkets, this suggests solid growth from an industry that’s still less than 12 months old.
All the best, The Netfleet Team |
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